Now is the perfect time to open a YouTube channel. More people are turning to social and independent media than ever before, and many young viewers have turned their backs on television networks entirely.
Popular YouTube videos are frequently watched millions of times. This hasn’t gone unnoticed by advertisers and sponsors, and it’s no surprise that in-house videos are becoming as popular as traditional forms of digital entertainment.
The most popular types of YouTube videos can vary greatly, but often fall into the same categories. If you’re looking for YouTube video ideas, this is the perfect place to start.
Display video files on its packaging
Everyone loves the feeling that comes with discovering something new. Whether it’s the latest tech gadgets, clothing, makeup or toys, the unboxing video remains one of the most popular YouTube videos.
The beauty of unboxing videos is how flexible they can be. Everything from the latest iPhone to World War I military rations draws in huge audiences, and you only need a smartphone camera and desk to get started.
Thorough consumer product reviews are becoming a dominant force on YouTube. Marques Brownlee, a popular review channel with over 11 million subscribers, often provides in-depth reviews of all the latest issues in the tech world.
It’s not limited to tech reviews: sneakers, kids toys, and even military rations are getting millions of views every day since before World War I.
If you are familiar with a popular device or computer program, why not share your knowledge with an online audience? You are most likely a power user of the apps and devices you use on a daily basis. Videos on YouTube explaining all types of technology are as popular as ever.
If you’re looking for YouTube video ideas in this area, everything from complete step-by-step device guides to quick tips explaining specific technology features are compelling YouTube video topics. Check out the video from our YouTube channel above!
Video bloggers on YouTube garner millions of views by talking about popular topics or simply sharing their daily life with their audience. Many people combine vlogging with other forms of media such as music, art, or games.
Vlogging is unique among YouTube video categories, as each one offers something different. From YouTube celebrities like Logan Paul and Lisa Cauchy to more intimate (but still very successful) channels like Frannerd, vlogging is an easy way to build a loyal audience.
If you have an opinion, an idea, or just want to say something about yourself, creating a video blog is a great way to become a YouTuber.
If you like to make people laugh, then YouTube comedy creation might be for you. Some comedy channels overlap with vlogs or games, but YouTube is also an ideal platform for comedians like Gus Johnson.
From funny game commentary to anarchic cooking advice, YouTube has kicked off the careers of many comedians.
Fashion and Beauty Tips
Do you have a keen eye for fabulous outfit? Are you good at mascara, lip liner and eyeshadow? Topics that are in constant demand on YouTube show how to apply the perfect makeup or choose clothes that are in harmony with the body.
In 2018, beauty videos received over 169 billion views, and this number will grow even more in the coming years. You don’t need the latest makeup or the most expensive clothes, DIY tutorial videos are just as popular. Whatever your style or technique, share your skills with the world.
Animals and Pets Videos
Do you get hours of happiness and satisfaction by watching your pets? Judging by the views on YouTube, it’s the same with the entire internet. Filming your pet with a daily routine may sound strange, but this is what turned the Scottish Fold cat Mara into the Guinness record holder as the most popular animal on YouTube.
It’s not just cats: dogs, rats, horses, pigs, even insects and snakes. Loyal fans are waiting for almost every animal.
Play on YouTube
If you love games, YouTube is the perfect place to share. According to the Google Consumer Insights team, two of the five YouTube channels with the most subscribers are related to games.
Whether you’re sharing tips and theories about your favorite games, highlighting a lesser-known episode, or showing how dominant you are in Battle Royale, games and YouTube go hand in hand.
YouTube has become one of the largest online learning resources. Whether people are looking to learn more about academic subjects, get cooking tips, or become more productive, instructional videos continue to grow in popularity.
Not all educational content needs to be serious. Vsauce’s irreverent and sometimes weird style has been a consistent favorite on YouTube for over a decade.
Start building today
There are many popular types of YouTube videos, and this list of YouTube video ideas should help you decide what kind of content you want to create. Once you’ve chosen a theme, you’re ready to create your first YouTube channel
Almost all popular YouTube channels have one thing in common: consistency. Upload videos that you enjoy watching regularly and you’ll be rewarded with a growing number of loyal fans.